Giovanna D'Adda

17 articles written by Giovanna D'Adda

Research shows that adding a label with information on fair labor standards increased sales of expensive items while a similar label had no effect on cheaper items or items purchased in outlet stores. Why?

Individuals often fail to take an action that is in their long-run best interest, may it be undertaking vaccinations, saving for retirement plans, or just going to the gym. Most models of individual decision-making list as reasons for this failure …

One of the most known strategies to nudge consumers into greener (energy) behavior is to provide them with information about their peers consumption patterns in similar conditions. Recently, however, two differerent studies question the effectiveness of this information on others’ energy use consumption. …

Massimo and Giacomo just presented some of the first results of our research at a workshop in Varese on last Sep. 24th, organised by the Joint Research Center of the European Commission and dedicated to good practices on information campaigns targeting behaviour change with a …

The desire to conform to what other people do leads to more energy conservation if one consumes more than the average, or to less conservation if one consumes less than the average… is what the social norms literature in economics says.

Could this be a solution just for developing countries? And what are the behavioral consequences of the increased control over expenditures given by pay-as-you-go electricity when credit constraints are not binding? An interesting working paper to find out